Now that we are all obsessed with Keerti's sandals, let's get know this budding entrepreneur a little better...
A: Give me some background on you (upbringing, school, interests).
K: Born and raised in Tulsa, Oklahoma. Iβm Indian and my culture and heritage has been a huge part of my life and has influenced my sense of fashion. I graduated from Union and went to school in Dallas and then to OU for college and graduated in December 2014. I love to shop, travel the world, I am super artsy and creative as a person and I love accessorizing and basically giving everything I do (create) my personal touch.
A: Where did you get the idea for Shop Keercha? How did you get your start.
K: Fashion has always been a passion in my life and Iβve always seen myself as a creative person. The part of my day that I look most forward to is dressing up ever since I was five years. I love putting together outfits and accessorizing which got me to work on my own clothing line and it all started with me making my own clothes in India while I would visit my family for the summer and experimenting with different styles and fabrics got me more excited about new cloths and outfits. Once I got back and showcased my own outfits, I instantly had so many people wanting to know where my clothes were from and how cute and chic they were which eventually got me to design my own clothing line and set up a pop up shop to see peopleβs response to my designing and ideas. While I was in India, I went to pick out various fabrics and materials to work on about 25-30 outfits for the pop-up shop and while working on the clothing, I also thought it would be neat to showcase some accessories, so I thought why not shoes for the summer and that got me to work on my shoe line. I enjoy fashion and being able to play with fabrics and designs to create my unique look.
A: Where do you want your brand to go? Whatβs your 5 year goal?
K: I see Keercha as a brand with a large variety of products for girls our age. I envision a shoe line, clothing, and all kinds of accessories (jewelry, scarves, purses, etc.). In 5 years, I want to be a recognizable name in the fashion world, and I see myself as a successful young entrepreneur.
A: Describe your style in 3 words.
K: Chic, Classic and Colorful
A: Coffee or tea?
K: Tea
A: Guilty pleasure?
K: Desserts
A: Favorite bite?
K: Anything Mexican
A: Favorite rom com?
K: Breakfast at Tiffanyβs